Are you really connected to your Customers?
Do your Customers get help when it's really needed?
Does Customer Satisfaction really boost profits?
If I say excellent customer service, whom do you think of first? Would that have been your choice just two years ago? Is it really true today? How many shopping preferences have you personally changed within the last year? Customers fade away because of indifference. Remember those rural road railroad crossing warnings: “Stop Look & Listen.” Well that warning also works for keeping track of customer service. Do you accept that customer satisfaction can be measured effectively?
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Includes 5 Marketing Rules that NEVER change!
