Jack's experience as a marketing executive, author and consultant was forged in both large and small business. His experience in management, marketing, advertising, information management, sales and sales training provides a unique insight helping identify and resolve many difficult marketing communication problems.

    At Young & Rubicam and IMC-International Marketing Communications, Jack guided the creation of world class advertising and promotion programs for P&G, Colgate-Palmolive, Chrysler, Nestlé, Seagrams and General Foods.

     An accomplished author and copywriter, his book, The Core Value Proposition, is being used by thousands of business leaders worldwide. For more than 5 years, Jack has written the Bootstrap Marketing column for the Miami-Herald.

     His management know-how comes from shirtsleeves, hands-on experience. As Colgate-Palmolive's Western Hemisphere marketing director, he guided marketing for 22 companies. As CEO, his vision revitalized sales, market shares and profits for Colgate in Brazil and Venezuela...and for Nabisco's group of companies in Brazil. Jack is fluent in both Spanish and Brazilian Portuguese.